COX BUSINESS: DRTV
THE ASK: A hard-working, info-heavy, low-budget see-and-say DRTV campaign.
THE OUTCOME: We found a creative opportunity in an assignment that sounds like anything but, using animation to follow a day in the life of a business owner.
THE ASK: Introduce Cox Business' seamless cloud solutions.
THE OUTCOME: We successfully executed a comedic campaign to a comedy-averse client with a play on the idea that these solutions work so well, you won't even know they're working.
COX BUSINESS 2020:
THE PEOPLE'S PROVIDER
THE ASK: A 2020 campaign focused on how Cox Business' commitment to service is what sets them apart.
THE OUTCOME: What better way to show the difference between us and the other guys than by one upping the split screen and building incredibly detailed bifurcated sets to really drive it home?
COX BUSINESS 2019:
THE ASK: A 2019 campaign heralding the dedication of Cox Business employees.
THE OUTCOME: They aren't just service reps, they're the people who know exactly what you need.